Illustration
Personal Practice · Ongoing

SCOPE
Self-directed illustration practice, developed alongside client work

ROLE
Illustrator — concept, linework, color, final execution

WHY I ILLUSTRATE
Illustration is where I go when I want to make something without a brief. It's a space to experiment with line, color, and character in a way that client work doesn't always allow — and it's kept my hand-skills sharp in ways that show up directly in my professional work.

WHERE IT SHOWS UP IN MY CLIENT WORK
Custom illustration lets me build brand assets that feel distinct instead of leaning on stock imagery — packaging details, social content, and one-off campaign moments that need a hand-drawn touch. It's a tool I reach for when a brand needs to feel more personal or less templated than photography alone can deliver.

WHAT IT SHOWS
The ability to originate visual ideas from a blank page, not just execute an existing brief — and a range that spans from polished brand illustration to looser, more personal work.